Do you give things away? Products? Services? Advice? My blog at Gather No Moss is where I give information away, and I’ll always do that. But now that I’ve got an inventory of t-shirts, it’s been fun to give some of those away too.
I sent one with my pitch letter to the specialty running store that I wanted to be my first retailer. That was so that the owner could see it, feel it, wear it. When I was there to show him the rest of my inventory, I gave away two shirts to the two other employees that were there, and to two of the customers that let me ask them some questions.
I sent one to my sister-in-law in Cincinnati so that she could show it around at the running stores there. And last week I sent one to financial guru Dave Ramsey. He’s a runner, and it’s indirectly because of his radio show that I even started Gather No Moss, so this was one way of saying thanks to him. I’m also hoping that he wears it around in Nashville where he lives.
Now, if I can only get Angelina Jolie or the Jonas Brothers to be photographed in my shirts while they’re out and about…
Brian